Featured cases

2026 Beijing Auto Show | NIO

Beijing

Client:NIO

Work:Creative design, technical development, build-up

Project Time:2026-4

At Auto China 2026, NIO, ONVO and firefly appeared together on a single stage for the first time.

The all-new NIO line-up made its debut, showcasing the brand's full portfolio of hard-core technologies, alongside a series of press conferences. Dedicated zones were created for flagship models to foster an atmosphere unique to high-end vehicles.

ONVO's new models made a striking appearance, while firefly presented a collection of individually styled customized cars. NIO Life Clean Parks' "Reply to the Snow Mountains" themed exhibition opened concurrently, with a rich programme of community activities that let visitors engage with the show, while NIO Radio offered a "virtual" tour of the exhibition.